Web analytics for people who care about revenue, not pageviews.
Most analytics tools answer "how much traffic do I have". Datalenk answers the question that actually pays your bills: which marketing brings paying customers, and what are they worth. Here is how, feature by feature. Every one is cookieless, EU-hosted, and designed so a platform changing its mind cannot blind you.
The core idea in one line
Add a 2KB script, connect Stripe, create tracked links for what you share. From then on, every channel, campaign and link reports in revenue, not just clicks. That is the whole product, and the features below are how it delivers.
The features
** ↗, See which marketing makes money.** Connect your payment provider and every visit gets tied to what it is worth: revenue and lifetime value by channel, campaign, page and link. The difference between "most traffic" and "most profit", finally visible.
** ↗, Tracked short links, built in.** Powered by Lenkli. Every link you put in a newsletter, post, bio or text carries its identity through the copy-paste that strips UTMs, so your dark social stops hiding as "Direct".
** ↗, AI traffic as its own channel.** ChatGPT, Perplexity, Claude and the rest, classified automatically and separated from search and social, with the crawl-to-refer picture so you see what each AI engine takes versus sends back.
** ↗, Every channel on one honest scoreboard.** Organic, email, SMS, social, paid and AI, measured by the same rules and tied to the same revenue. One referee, one currency, no channel grading its own homework.
** ↗, Privacy-first by design.** No cookies, no device storage, no consent banner needed for analytics, EU-owned and EU-hosted. Built so the next data-transfer ruling is irrelevant to you.
** ↗, Find where the money leaks.** Conversion funnels and cohort retention tied to revenue, so you see which step loses customers and whether your newest cohorts retain better than your oldest.
** ↗, The dashboard you will actually read.** A clean, fast, one-glance view of your traffic. No sampling, no 14-month wall, no training weekend. The simple part done right.
** ↗, Built to be queried, by you and your agents.** A real API, one-line custom events, a first-party proxy, and an MCP server so you can ask your analytics questions from your coding agent. The dev experience the category forgot.
What is live, and what is coming
Honest scope matters more than a long feature list. Live at launch: cookieless analytics, Stripe revenue attribution, tracked links, AI traffic channel, channel attribution, funnels, the API and events. On the roadmap (and you can request and vote): more native payment and marketing-tool connections, GA4 import, and a white-label client portal for agencies. We will never list a feature here that you cannot use.
Start measuring what actually works. Free tier, no credit card, 5-minute setup. Try Datalenk free or see the pricing.
FAQ
What makes Datalenk different from Plausible or Fathom? They count visits beautifully. Datalenk ties visits to revenue and includes tracked links and an AI traffic channel, so you measure money and the channels that drive it, not just pageviews. See ↗.
Do I need to replace my other tools? No. Datalenk measures outcomes. Keep your email, SMS, ad and payment tools; connect them so their work shows up in revenue terms on one scoreboard. See ↗.
Is it really cookieless and banner-free? Yes for the analytics: nothing is stored or read on the visitor's device. Details and the legal reasoning are on ↗.